Promised Land LA was founded by two dedicated opticians with years of experience in luxury eyewear boutiques. When repeat clientele would stop in from all over the world to find the right pair of frames, the founders recognized that the custom, boutique experience should not be limited to brick and mortar. Promised Land LA makes quality eyewear convenient while retaining the ethos that quality demands service.
Our stock is hand picked and curated, a selection you can be confident is unique, available in limited quantity and exceptionally well-crafted. We look forward to interacting with you on PromisedLandLA.com or in person at one of our pop-up events.