Hand-curated vintage and current eyewear.

Shapes We Love

The popular crowd

Steff//WILDFOX — $89

Ronstrong with clip//Shuron - Promised Land LA

Sold
Out

Ronstrong with clip//Shuron — $226

Lucia//SUPER — $199 +

Newport//Shwood — $149

Madison//Shwood — $149

Freeway//Shuron — $128

Vintage// Viva — $100

Madison//Shwood — $149

Promised Land is an online and mobile eyewear store specializing in vintage and independent eyewear makers. We pop-up around Los Angeles in our restored 1978 VW Bus. Visit us at one of our locations below!

Promised Land LA sunglass bus mobile store

POP-UP LOCATIONS

Find us downtown every Sunday at Smorgasburg from 10-4pm at 785 Bay St. Los Angeles, CA and every 2nd and 4th Saturday from 11-5pm at 1010 Abbot Kinney Blvd. in Venice!

Southeast Portland

Visit us at our new S.E. Portland Pop-Up located inside Jimmy's Tire Annex at 1100 SE Division. We are here through August with an expanded sun and prescription selection. Don't miss us!

@promisedlandla